Monday, December 06, 2010
Sabra Hummus -- Now with the Taste of Murder!
"As part of its donations program, the Sales Division of Strauss Israel has made a contribution to the men and women who serve in the Golani brigade. The funds are designated for welfare, cultural and educational activities, such as pocket money for underprivileged soldiers, sports and recreational equipment, care packages, and books and games for the soldiers' club. Yotvata, our dairy in the south, contributes likewise to the southern Shualei Shimshon unit."
--Strauss Foods Website
What is the Golani Brigade? It is a division of the Israel Defense Force based in the north of occupied Palestine. It has participated in ethnic cleansing and attacks on Palestinian civilians since 1948. Heavily involved in the murderous attacks on South Lebanon in 2006 and on Gaza in 2009, as well as in numerous so-called reprisal raids, the Golani brigade is dedicated to attacking Palestinian and other Arab fighters and civilians and to smashing the Palestinian resistance movement.
Since 2006, Sabra Hummus is majority owned by the Strauss Group quoted above. If you're buying Sabra Hummus, some of your money is going to the murderers of the Golani Brigade.
I actually love Sabra Hummus. It's got a nice smooth and creamy consistency, a wide variety of delicious flavors, and is readily available all over the New York area, even in my Brooklyn neighborhood not known for its middle-eastern-food consumption. But I am now proud to endorse the consumer boycott of Sabra hummus. Sabra Hummus is in part locally made and it saddens me to think that a part local business creating a delicious product needs to be boycotted. But the reasoning behind the boycott is sound: I won't be shopping for Sabra any more.
The boycott of Sabra hummus is gaining notoriety. (The Angry Arab has been running angry--and funny--posts about it for months.) Even the NY Times has picked up on it. It's part of the BDS -- Boycott, Divestment, Sanctions -- for Palestine movement. Like the previous boycott and divestment movement against Apartheid South Africa, this movement against the apartheid State of Israel's economic interests seeks to raise consciousness and participation in the fight for justice for the Palestinians.
Of course those of us in the United States are contributing to the Golani Brigade simply by paying our income taxes. It's a sad fact that the State of Israel, especially its child-murdering ethnic-cleansing war machine, continues to be heavily bankrolled by American taxpayers. The sad truth is there's not much we can do about that in the short term. But there is something we can do about the money we do control:
Boycott Sabra Hummus!